The Perfect Fit… Dakota, Main Street, Midleton celebrates 10th anniversary with Celebration Saturday on March 9th!


Sat on a comfy couch outside Dakota’s dressing rooms on Main Street, Midleton, we’re reminded of the fairytale of ‘Goldilocks and The Three Bears’, writes Becky Grice.

The only fur around us is, thankfully, fake and proprietor Dearbhaile has light brown hair. Hmmm…. And then it dawns on us. Whilst describing her determination to ensure her customers don’t simply look good, but feel good too, she’s used the term ‘just right.’

For those who need to brush up on their bedtime stories (Dearbhaile doesn’t – she’s proud mum to four-and-a-half month old Charlie), Goldilocks wasn’t content with something too soft, too hard, too hot or too cold; she was looking for perfection and, at Dakota, that’s what Dearbhaile & Co.’s customers are guaranteed (alas, she doesn’t serve porridge).

Celebrating her 10th anniversary in Midleton this month, Dearbhaile and her team at Dakota are offering their customers a staggeringly generous 20% off on their Celebration Saturday, March 9th, 2019. On top of that, there’ll be a goodie bag with each purchase. While Dearbhaile won’t tell us what’s in these goodie bags, judging by her style they’ll be worth having!

Dakota, 47 Main Street, Midleton is open Monday to Wednesday from 10am to 6pm; Thursday 10am to 7pm; Friday & Saturday 10am to 6pm, and on Sundays from 1pm to 5pm. Dakota stocks sizes 6 to 16 in ladies clothing and sizes 3 to 8 in shoes. New stock arrives weekly and gift vouchers are available. Dakota is open through lunch daily. Deposits taken on all items. For more information, please find Dakota on facebook, instagram and snapchat, or call them on 021 4633931.

Read Becky Grice’s full interview with Dearbhaile inside this week’s Midleton & District News.